Breaking into the NHS sales cycle is no easy feat—it’s complex, lengthy (think 2+ years), and involves navigating a web of stakeholders, any of whom could derail your progress. But the opportunity is worth it if you approach it strategically
Why we launched our Data Subscription service for healthtech suppliers
In healthcare technology, connecting with the right decision-makers and influencers is essential. Our Data Subscription service provides you with on-demand access to high-quality, tailored data, without minimum order requirements, unnecessary expenses or data overload. Read the 5 reasons why our service stands out
Six tips for sales acceleration success
Sales acceleration helps business owners generate revenue and create a pipeline for new business opportunities. We reveal some secrets of sales acceleration success that can enable any business to grow.
Why customer retention and engagement is the key to business success
In the hustle and bustle of growing a business, getting caught up in pursuing new customers is easy. However, the real secret to sustainable success lies in nurturing and retaining the customers you already have.
Put your productivity under the spotlight to engage the NHS market
With an uncertain political and budgetary landscape, suppliers can capitalise on the push for NHS productivity by working with their customers to show how their technology reduces waste and improves efficiency.
Elemental Budget 24 response
Cautious welcome for digital health investment promises.
Less than a few weeks after we learnt that tech budgets will be raided (again) to shore up the NHS' ongoing costs, the Chancellor and former Health Secretary announced a £3.4bn increase in capital funding for NHS digital transformation over three years from 2025/26.
Within this, £2bn is promised to update outdated IT systems. All trusts are to have electronic patient records, MRI scanners upgraded with AI, and transfers of care digitised. A further £1bn is earmarked for admin improvements such as back office automation and £430m for tech to support patient access.
Less than a few weeks after we learnt that tech budgets will be raided (again) to shore up the NHS' ongoing costs, the Chancellor and former Health Secretary announced a £3.4bn increase in capital funding for NHS digital transformation over three years from 2025/26.
Within this, £2bn is promised to update outdated IT systems. All trusts are to have electronic patient records, MRI scanners upgraded with AI, and transfers of care digitised. A further £1bn is earmarked for admin improvements such as back office automation and £430m for tech to support patient access.
End- of-year spending: Securing NHS market
As the end of the fiscal year approaches, some companies in the healthcare sector are gearing up for a flurry of spending by NHS trusts. This annual rush presents a golden opportunity for businesses to make significant strides in their sales and partnerships. Navigating this period requires strategic foresight and proactive engagement to maximise available opportunities.
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